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KPI Builder: a balanced scorecard for your strategy

Pick your industry and up to three strategic priorities. Get a 15-metric dashboard across the four balanced scorecard perspectives in about three minutes.

Strategic priorities (choose one to three)

Your scorecard will appear here Fifteen metrics, balanced across Financial, Customer, Internal Process, and Learning and Growth.

What a balanced scorecard is

A balanced scorecard tracks strategy from four perspectives so a company does not steer by financial results alone. Financial metrics show whether the strategy is paying. Customer metrics show whether the market agrees. Internal process metrics show whether operations can deliver. Learning and growth metrics show whether the team can keep improving.

The best scorecards are short. Fifteen metrics is enough for a leadership team to review every month and still remember what each one means.

How the KPI Builder chooses metrics

The builder draws from a library of nearly 100 metrics used in Optimize client engagements. Each metric is tagged by perspective, industry and the priorities it moves. Your selections rank the library, and the top metrics in each perspective fill the dashboard: four Financial, four Customer, four Internal Process and three Learning and Growth.

Values shown are illustrative samples to help you picture the dashboard, not benchmarks for your company.

A scorecard only works when the team runs on it.

The Strategy Page